2024-25 Update: Global Trends

by Jim Power

This short course presents a global PEST analysis, with a strong focus on the key trends that accountants should be aware of for 2024 and 2025.

This module will enable you to

  • Discuss the benefits of a PEST analysis
  • Consider key political issues and risks for 2024
  • Outline the detail of major economic factors and forecasts
  • Understand how social factors can impact on organisations
  • Explore the likely impact of rapidly developing technology

About the module

This short course presents a short-term global PEST analysis to help you stay on top of key global trends for 2024-25.

In order to support effective decision making, accountants must fully understand the current context in which businesses or clients operate. 2024 is shaping up to be an interesting and increasingly uncertain year with a lot going on in every area of the PEST analysis.

The risks to global economic growth are real and much revolves around geo-political issues, such as the outcome and repercussions of key elections and conflicts. Migration and climate change remain major factors influencing government policy, markets, and industries. Meanwhile, technological advancements, particularly in AI, will dominate the landscape.

Contents

  • Global trends

How it works

Author

Jim Power

Jim Power is one of Ireland's leading and best-known economic analysts. He has a wealth of experience in delivering insightful economic analysis, forecasts and commentary to international audiences. Jim writes regularly for national newspapers and is a regular contributor to radio and TV debates and discussions. He is a frequent speaker at conferences and industry events and is a member of a speakers bureau, Personallyspeaking.ie. He has his own successful business, economics and political podcast, The Other Hand.

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